Company showcaseGraphic design
MG’s
The available work shows an MG’s poster in a street display. A large burger image, red colour field, blue-and-white typography and a short address line form a direct composition for outdoor use.
Explore the showcase
- Client
- MG’s
- Expertise
- Graphic design
- Scope
- Graphic design
01 — Company showcase
A poster built for quick recognition at a distance
The product image sits centrally within a white brush-like shape, creating strong contrast with the red background. Name, product title and a round label are grouped around that central image.
The location appears in large white lettering at the top and a short brand line closes the composition below. Limited copy and pronounced colour fields keep the main information recognisable in the displayed outdoor context.
The challenge
The visible design challenge is to make one offer, brand name and location legible within a vertical poster viewed from a distance. The hierarchy needs to work quickly without extensive copy or small details.
Our approach
The visible approach gives the product image the largest area and builds the remaining information around it in three levels: location above, name and product title centrally, and a short brand line below. Red, white and blue create clearly bounded contrast zones. The street-display mock-up makes the intended reading distance visible.
04 — Our approach
Design decisions
Product imagery takes priority
The burger is large and central within a strongly contrasting white shape.
Three reading levels
Location, product name and brand line follow a fixed top-to-bottom sequence.
Shown in outdoor context
The street-display mock-up presents the vertical composition at its intended scale and viewing distance.
05 — Scope
What we delivered
- 01Graphic design
06 — The outcome
The outcome
The displayed final work is a vertical outdoor poster with a clear order between location, product image, name and closing message. The composition remains recognisable as one strong red field in its street context.
